Clear videos for complex products.

We help manufacturers explain and promote complex products through custom-made videos: from features videos to step by step videos.

Companies we've worked with

Steps can help you

Industrial Manufacturers

Replace complex manuals with clear, visual explainers

B2B Tech Providers

Present how your system integrates in real life use cases.

OEMs

Show the value of your components in real-world assemblies.

Features Videos

Our features videos spotlight individual capabilities in a clear, visual, and digestible way. Whether it’s a unique automation mode, an energy-saving setting, or a custom integration, we help you turn features into compelling benefits.

Ideal for use in product pages, sales decks, onboarding sequences, or social posts that show off your innovation.

Use Case Examples:
  • HVAC Manufacturer: Show how the auto-balancing system adapts to different room sizes, helping building managers understand its energy-saving benefits.
  • Smart Packaging Line Provider: Highlight how the touchscreen interface automates material switching a key selling point for operations managers.
  • B2B SaaS Company (IoT Dashboard): Walk through the anomaly detection feature, so clients can grasp its real-world application without needing a demo call.
  • Industrial Robotics OEM: Explain modular arm attachments and their specific use cases in different production lines.
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Step By Step Videos

Designed for precision. These videos break down multi-step workflows or technical tasks reducing errors and streamlining operations across teams or partners.

Use Case Examples:

  • Automation Systems Manufacturer: Create a step-by-step guide for initial system calibration helping new technicians install equipment without senior-level supervision.
  • Control Panel OEM: Show electricians how to configure a multi-zone controller in six steps reducing service calls by 40%.
  • Medical Device Company: Provide a precise walk-through of daily cleaning and maintenance protocols reducing human error and improving compliance.
  • Industrial Software Provider: Break down the data integration process for IT teams making onboarding smoother for enterprise clients.
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View Some Of Our Work

The benefits of using Steps

Clarified Complex Features

When technical features are hard to explain in words, our videos break them down visually. Sales teams use them to communicate value more clearly and convert faster even with non-technical buyers.

Standardized Training & Setup

Step-by-step videos ensure every technician, distributor, or partner gets it right the first time. They eliminate guesswork and help reduce errors, rework, and support escalations.

Reduced Support Volume

Tutorials and walkthroughs replace long calls and scattered documentation. Your customers and teams get answers quickly and your support team gets their time back.

Increased Engagement & Trust

Whether on a landing page, in a pitch, or at a trade show, our videos make your product easier to understand and more memorable. They give your brand a polished, professional edge.

Complex products need simple communication.

If your team is still relying on PDFs, pitch decks, and verbal walkthroughs it's time to upgrade.

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